Skip to main content
Marriott School of Business
Resources

Fall in Love with the Problem, Not the Solution

Uri Levine

Sunset

A Book on Loving the Problem by Uri Levine

This inspiring book comes from the entrepreneur Uri Levine, the person who coined the phrase “fall in love with the problem, not the solution.”

It encourages changemakers to really live with a problem before leaping to a solution. The author explains that when you spend time understanding the people behind the problems, their struggles, routines, and realities, you design solutions that truly fit their lives.

Find the book and read more by clicking below.

Learn More

Resources published and shared by the Ballard Center are not necessarily endorsed by BYU or The Church of Jesus Christ of Latter-day Saints.